If a store has no foot traffic, it means there is no 'money traffic'. For all stores, foot traffic is definitely the first consideration when choosing a location. So, what factors should store owners who need to open boutique department stores consider when choosing a location? Below are a few suggestions from Datang Shelf Factory for shop owners!

First,Elements of left and right store addresses

There are many factors that affect the location of boutique department stores, and under normal circumstances, the surrounding area of the main business district can be considered the best store location. The most important factor in selecting a location for a boutique department store is the foot traffic within the commercial district, which is mainly influenced by the number of companies and apartment households within the district; The flow of people and vehicles passing through the entrance of the store; And the openness around the store, etc. Generally, a mature boutique department store's business district will be centered around the location of the store and spread within a range of about 500 meters. The target audience of the store is around 3000 people. If we calculate based on a family of three to four people, the number of households will be between 800. In general, boutique department stores should be located on residential roads, preferably next to places with high traffic and crowds such as train stations. There should be enough living population in the business district, close to crowded activity areas such as parks, and surrounded by office buildings, hotels, and fewer similar stores.

Second, Golden Horn Silver Edge Grass Belly

'Golden Horn Silver Edge Grass Belly' belongs to Go and can also be used as one of the methods for selecting locations for boutique department stores. The golden corner here refers to the location where the store is situated at the intersection of two roads, which allows it to simultaneously absorb the flow of people from both roads and four places, ensuring a guaranteed flow of customers. So, many stores consider corner stores as an important factor in store location selection.

Third,Statistically estimate the profitability of the store

Before selecting a boutique department store address, it is necessary to estimate the number of people in the business district and the density of apartments within a radius of 500 meters of the candidate store, and then estimate the number of people coming to the store based on the time periods with the highest foot traffic. It is important for store owners to note that the target audience for most boutique department stores must be community residents, student groups, or corporate office groups who have a certain level of purchasing power. When selecting a location, it is important to pay attention to certain areas where there are more migrant workers, such as factory workers, who tend to be more frugal in terms of consumption. Therefore, not all areas with a large population are necessarily suitable for opening boutique department stores, so it is important to distinguish between them.