The use of home department store shelves and steel/wood shelves in shopping malls is to better present products and facilitate customers' purchases. However, if the advantages of display shelves are not properly and reasonably utilized, not only will the functions of product display shelves not be fully utilized, but it will also cause inconvenience to oneself. Therefore, the correct and reasonable layout of home department store shelves is also a subject of knowledge. Below, Guangzhou Datang Shelf Manufacturer will share with you how to reasonably layout the product display shelves in home department stores?

First， Mobile layout

The mobile layout is designed to make shopping in the store more convenient and efficient for customers, and it attempts to present products to consumers to the fullest extent possible. When shopping at large brand stores such as Miniso and NOME, you can deeply feel that the store's reasonable placement and layout of steel and wood shelves create a relaxed shopping experience for customers, with closely connected and flowing lines that facilitate customers to choose their favorite products.

The advantages of a mobile layout:

first,The layout of the product display shelves is very flexible, and customers can walk freely on various display shelves or flow booths;

second,The shopping atmosphere in the store is relatively harmonious, which can stimulate customers to make impulsive purchases;

third, Enable consumers to browse freely without causing a sense of urgency.

Second, Square layout

Square layout is a traditional form of store layout. Supermarket stores are generally arranged in a square shape, where the product display shelves and consumer channels are arranged in a segmented and reasonable manner in a long square shape, and the spacing between the main and secondary channels is consistent. All product display shelves are arranged in parallel or at a 90 degree angle to each other.

The advantages of the shelf layout are:

first,Create a serious and efficient atmosphere;

second,The aisle is designed according to the needs of the store's passenger flow, which can fully utilize the store space;

third,Due to the standardized placement of product shelves, consumers can easily distinguish product categories and their distribution characteristics, which is beneficial for consumers to make purchases;

fourth, It is convenient to use standardized product display shelves, which can effectively control costs;

fifth, It helps to facilitate communication between salespeople and consumers, simplify product management, and ensure product security.

Third, Island style layout

Island layout refers to the arrangement of product display shelves in the middle of a store in the form of islands that are not connected. The layout of Mingchuang Youpin shelves is a typical example, which is generally used in boutique home department stores or specialty stores, mainly displaying small-sized products and sometimes serving as a supplement to the square layout. At present, many home furnishing department stores in China are constantly innovating their business methods, transforming island style layouts into professional store layouts, which are widely used.

The advantages of island layout:

first,The store's usable area can be fully utilized, and more product shelves can be arranged using the characteristics of display shelves while ensuring smooth shopping channels for consumers;

second, Adopting island designs in different forms can decorate and beautify boutique and home department stores;

third,The diverse forms of environmental presentation greatly increase consumers' interest in shopping;