Display skills are essential for managing boutique stores, jewelry stores, and other specialty stores, and good display also requires the help of shelves to achieve. Properly displaying the store will greatly increase customer retention and increase transaction rates.

First,How to combine left and right to attract customers

After customers enter the store, their glasses will involuntarily first look to the left and then slowly turn to the right, which is the reading habit of the human body.

Therefore, the display items on the left side of the store should showcase the attractive products of the store as much as possible. Increase customer interest and keep them in the store.

Second,Location of the cashier in the store

The cashier is often overlooked by shop owners. In fact, placing the cashier in a good location can affect the overall decoration of the store and also affect the sales revenue.

For many consumers, when they enter a store, they do not have a clear idea of what they want to buy. Often, after seeing something and looking at it again, they will have the idea of wanting to own it.

Therefore, allowing customers to stay in the store as much as possible is the key to increasing our revenue. The products displayed in front of our cash register and on both sides are crucial. Many customers often choose these small products displayed around the checkout counter while waiting to check out! The NOME series cash register not only has the function of cash register, but also has a perforated iron edge on the table, which can be used to hang small items. In front of it, there is also an optional hanging basket for small items, which can be purchased by customers at checkout and increase the transaction rate.

Third, How to grasp the concept of 'quantity'

When you see a water cup, you only think it's good, but when you see a collection of water cups with various patterns, you feel it's too beautiful and can't resist buying one. This is where 'quantity' comes into play. This also indicates that product display needs to have a sense of quantity in order to attract sufficient attention and interest from customers. At the same time, quantitative display is also an important condition for making the store image vivid.

According to some surveys, it has been found that separating colored and solid colored accessories is much easier to sell than mixing them together. Therefore, we can try to classify and display products by category and color as much as possible in the display, creating a quantitative effect!

Fourth,Why should products of the same category be displayed in a centralized manner

On the one hand, the centralized display of goods with the same, related or similar purposes to highlight the momentum of the jewelry group is also in line with the principle of "quantity display"; On the other hand, it can make it easier for customers to find the products they want according to a centralized category.

Fifth,Make full use of lighting to highlight products

Display the product in a well lit, visually appealing, and sufficiently bright location to ensure that it is easy to see and find. Reasonable use of spotlights to amplify the advantages of products, do not generalize, different products may produce different effects under different spotlights!

Sixth,Easy to take, easy to retrieve, and easy to restore are important techniques for display

The display of products also requires compliance with human body size, taking a shelf with a height of 180 as an example.

The height of the gold display line is generally between 85-120cm. It is the easiest position for glasses to see and for hands to reach the product. So it is the optimal display height. Everyone should remember~